I’m Misha Paul - an award-winning marketing and communications creative with 15 years of experience across journalism, brand strategy, and storytelling. I began my career as a journalist with DNA, then went on to work with some incredible brands, including The Times of India, Edelman, Ogilvy, Viacom18, and Razorpay, taking on diverse roles along the way.

Two years ago, I took a leap and launched Dear Future - a one-woman writing, marketing and communications studio built on the belief that storytelling can drive real change. What began as a one-year experiment has turned into a fulfilling journey. Over the past two years, I have had the opportunity to work on several truly meaningful projects, including conducting workshops, creating content across various platforms (film, social media, and blogs), and developing launch strategies, among other tasks. I’ve made a conscious choice to work with good people, good brands, and to stay close to the ground - literally. That’s why you’ll also find me in places like Spiti, running a café in Kaza, or in Ladakh, managing a sustainable resort at 3,800 meters. I believe the best ideas come when you’re willing to roll up your sleeves and get your hands dirty.